Talk is Cheap 4.0


5:15 p.m. – 6 p.m. - Registration & Networking Reception – Join us for light snacks and networking at The Centre for Creative Communications

6:00 p.m – 6:45 p.m. – Panel discussion – Social media within professional sports

Workshops – 20 minute interactive work shops begin at 7 p.m., 7:30 p.m. 8:00 p.m. and 8:30 p.m.

 

Talk is Cheap 4.0 Schedule

Each room is equipped with a white board and projector to accommodate sessions.

Food & Beverage will be available all evening in Room 292

5:15 to 6:00 p.m.: Registration located at Front Lobby – Networking Reception: Room 292

6:00 p.m. to 6:45 p.m.: Panel Discussion: Social Media within Professional Sports in Room 297

7:00 p.m.

 

  • Room 253: Creating your Digital Personal Brand: Sue Varty, Marc Roginsky, Head Start Solutions
  • Room 245: Gov 2.0 & Democracy 2.0: Richard Pietro, Co-Founder, Citizen Bridge
  • Room 203: Web Redesign: Elena Yunosov, Communications Officer, Ontario Ombudsman
  • Room 209: Case Study: The White Cashmere Collection: Fashion With Compassion™ Jennifer Buchalter, Account Director, Strategic Objectives

7:30 p.m.

  • Room 253: How to win friends and influence people in social media: Brian Cugelman, Online strategy and research consultant, AlterSpark; Matthew Potter, Communication design technology specialist, askmatthewpotter.com
  • Room 245: Empowering Communication vs. Emotional Communication: Ryan Coehlo, Brand and Communications Strategist, DECOSTA Inc
  • Room 203: Young Professionals Panel: Moderator: Brennan Sarich; Panelists: Stephanie Schweitzer, John Slighte, Rick Weiss, Adrian Seeley
  • Room 209: There is No Silver Bullet.How Social Media has Impacted the Speed of Trends, Measurement and Analysis: Julie Geller, Director of Social Media, Cision Canada

8:00 p.m.

  • Room 253: Breaking Barriers: The challenges and opportunities of social media in government & not-for-profits: Patti Cieniewicz, Digital Communications Coordinator, Museum Services
  • Room 245: Evolving Agency Model for Social Media and Public Relations: John Slighte, Account Executive, North Strategic
  • Room 203: Social Media : Five dumb things we need to stop : Martin Waxman, Martin Waxman Communications ; Eden Spodek, Digital Social Media Strategist, Bargainista; Louise Armstrong, Louise Armstrong Communications
  • Room 209: Is Klout Your Special K — Social Media Influencer Tools : Brennan Sarich, Brennan PR

There will also be a charity raffle in support of Right to Play, any contribution is appreciated.